Through the use of world-class technology and our understanding of the complex paid media landscape, we’re able to put your message in front of the customers most likely to make a purchase. We identify, analyse, understand and reach the right audience at the right time using multi-media channel strategies.
Our paid media process consists of three main services to bring brands closer to their audiences.
Be found when consumers need you. As the search landscape has evolved, so has our approach to PPC advertising, leveraging smart bid technology powered by search engine intelligence, tools and platform enhancements. PPC advertising is a highly controllable, cost-effective way to earn a spot at the top of Google and Bing search results as well as on websites and digital platforms where your target audience spends the most time. PPC ads remain a powerful paid media tool to drive traffic to landing pages, websites and eCommerce sites, especially for mobile, voice and local search. Compelling ad copy attracts high-quality leads and improves conversions for paid search campaigns that accelerate your ROI.
Effective social media marketing is about much more than just posting. Understanding proper optimisation on social networks is a delicate thing. What works for one brand may not be best for your brand.As a key component of your marketing mix, social media advertising creates entertaining, informative touch points that keep your brand top of mind. Social media platforms continue to evolve their sites, yet a brand has direct access to its audience. This makes paid social advertising a great method for brands whose audiences engage over social media to create leads, up-sell current customers, and drive profits. With paid social, each ad brings you closer to your audience.
We use our unique strategic methodologies to identify the most effective combination of websites and ad networks to accomplish your online marketing goals.With our services, you will receive all of the resources you need to take your display advertising campaigns from concept to implementation including creative designers, ad copy and messaging specialists. Attract attention and engage users in a powerful way with display ads and can be an excellent way to feed landing pages, build brand awareness or contribute an effective visual element to a larger integrated digital marketing campaign.We can help you build your digital media list through intelligent ad placements based on the product being advertised, target audience, and your business goals.
With our services, you focus on your business while we take care of the rest and strive to make your business more productive.
We determine your paid activity history keeping in mind your current paid media goals. From there we discuss what has been working and what needs to be changed.
We work on your initial opportunities and create your campaign. If you're new, we work closely with your team to set up strategies based on your budget and goals.
We keep on optimising your campaign and also monitor and adjust your bid strategies and constantly refine your ad copy and messages according to your goals.
We’ll help you set up effective paid media ad campaigns that track ROI, so you can understand what you’re getting for each penny you spend, especially if you’re working with a limited budget, it’s the smartest way to get the most for your money. To drive more value from paid media advertising channels, you need a partner that is committed to utilizing your data to target the right audience, on the right channels at the most efficient price. Contact us today!
